Bonito Design

Intervention Sequence

Interventions

Feb 19

Series A

Branding

Design first approach

Recruitment

Created a strong second line + superior design function

Focus

Sales & procurements

Organizational Restructuring

Efficient strategic business units

Sep 19

3x revenue 7.5% savings in procurement

The interior design space in India is reminiscent of the real estate space a couple of decades ago. Highly concentrated but extremely fragmented market with multiple local players and very low customer satisfaction, ripe for disruption with large organized players solving for customer acquisition and quality execution. With this hypothesis, we scanned the market for quality upcoming players in the interior design market and invested in Bonito Designs, a startup in Bangalore with years of strong brand building and customer-centric approach.

Since then, we have worked very closely with them, helping build their entire sales and marketing organization bringing in world-class talent, and also shoring up strength in the supply chain with our team members spending most of their time on the ground in Bangalore. Over the last 3 years, the business has grown over 15x in monthly revenues, becoming the fastest and most efficient player to achieve an ARR of 100 Cr in the industry

Rickson Dsouza

Bonito Designs

It’s been a pleasure working with Tomorrow Capital team. We never felt like working with VCs or Investment team. It always felt like working with friends to achieve bigger goals and dreams. This is just the beginning. We are in the process of building great teams and interior company which will design and execute the dreams for millions.

Leverage Edu is a platform that helps students acquire higher and global education. With our collaboration of only a few months, they have increased their returns exponentially. They have now set on the path to becoming a leading higher education platform globally.

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